Twitter 101: Become a Better Advocate
Webinar Overview
Twitter has become a powerful social networking tool where users can share messages, follow specific content through the use of hashtags, stay connected to individual thought leaders, and advance specific issues or agendas. As nurses, Twitter can serve as a valuable tool to help highlight your expertise within health care. Join this webinar to learn Twitter basics and how to’s from setting up an account to posting your first tweet. The speakers will also share resources and best practices to help you understand do’s and don’ts, trending hashtags, and who current influencers are. Finally, the audience will be left with some sample tweets to help increase your comfort in using Twitter and help you draft future messages with ease.
Objectives:
- The learner will have basic instruction on starting a Twitter handle, post tweets, re-tweet, and use content specific hashtags.
- The learner will understand the best practices when using Twitter as a social media platform.
- The learner will discuss ways to use Twitter for advocacy efforts.
This Webinar is hosted by the Graduate Nursing Student Academy (GNSA). For more information on the GNSA, visit www.aacnnursing.org/GNSA.
Moderator
Marta Okoniewski, MPADirector of Student Engagement
American Association of Colleges of Nursing
Marta Okoniewski is the Director of Student Engagement at the American Association of Colleges of Nursing (AACN). Ms. Okoniewski helped with the development and launch of the GNSA, a national network providing high value programs, services, and resources to nursing students enrolled in master’s and doctoral programs. Prior to joining AACN, Ms. Okoniewski worked as the Program Coordinator at New York University College of Nursing (NYUCN) within the Academic and Clinical Affairs department. Ms. Okoniewski received her master’s in public administration from New York University’s Robert F. Wagner Graduate School of Public Service and her bachelor’s degree in criminal justice from the University of Scranton.
Speakers
Kate Priddy, MAGovernment Affairs and Digital Advocacy Coordinator
American Association of Colleges of Nursing
Kate is the Government Affairs and Digital Advocacy Coordinator at the American Association of Colleges of Nursing (AACN), where she manages the government affairs department’s communication strategy, including educating and empowering members to engage in advocacy. Kate received her Bachelor of Arts in Political Science-International Studies from Ball State University and her Master of Arts in Interactive Journalism from American University.
Autumn SpriggsAdministrative Assistant
American Association of Colleges of Nursing
Autumn Spriggs is an Administrative Assistant at the American Association of Colleges of Nursing (AACN). Ms. Spriggs has been with AACN since August 2017 and currently works with the GNSA to provide resources to members and facilitate engagement among graduate nursing students. Ms. Spriggs also manages the GNSA social media accounts, including Facebook, Instagram, and Twitter. She received her bachelor’s degree in Psychology and Creative Writing from Elon University.
Jessica WashingtonMarketing Manager
American Association of Colleges of Nursing
Every organization has stories to tell-stories that will not only engage, inform, and impact their audience, but that will also deliver on measurable business goals. For the past five years, Jessica has served as the conduit between non-profit organizations and their key stakeholders through marketing and communications.
Currently, Jessica is AACN’s Marketing Manager. Prior to joining AACN, Jessica has worked in digital marketing and communications at the American Telemedicine Association (ATA) and the National Guard Youth Foundation. She has also worked on marketing, fundraising, and donor engagement projects with the Harlem Educational Activities Fund (HEAF), The Writing Revolution, and the Design-Build Institute of America.
Pricing and CE Credit
This webinar is free to deans, faculty, staff and students from AACN member schools of nursing. All non-member audiences will be required to pay a $59 webinar fee.
Continuing Education Credits:
Eligible attendees may receive one continuing nursing education (CNE) contact hour for participating in this webinar. The American Association of Colleges of Nursing (AACN) is an accredited CNE-provider by the American Nurses Credentialing Center’s Commission on Accreditation.