APRN Elevator Speech

Overview

This resource provides faculty with an assignment that teaches students how to create an elevator speech. It also helps students develop strategies to advocate the advanced practice nurse role among the public, healthcare professionals, policymakers, and others.

How to Use

APRN students will develop a video elevator speech to a target audience demonstrating the impact of APRNs in health care. Allow your students to be creative in their approach. See the assignment below.

Integrative Learning Strategies

Assignment: Students prepare and record a video elevator speech aimed at a target audience (patients, potential employers, public). The video should be approximately 2-5 minutes in length, and the student should speak to the value of their APRN role and make a clear and logical case for their APRN specialty role.

1. Develop a concise and clear elevator speech that promotes your role as an APRN to a professional or lay audience.

2. Choose your audience - for the lay public, speak to the value of your APRN provider; for a potential employer, use statistics about the value of your role and address what you can contribute to the practice.

3. Deliver your speech as if you have already graduated and passed your certifying exams (e.g., Nancy Nurse, MS, RN, CNS).

4. Be creative and persuasive. Use a hook or an opening line that engages your audience.

5. Make a request at your conclusion - what do you want to happen

6. Make it personal.

7. Explain why you include statistics that support your profession - value-added.

For how to develop an elevator speech, see additional resources listed below.

Assessment Strategies

Download Elevator Speech Rubric [PDF]

Possible Courses

• Graduate Level Theory or Clinical Course

• Could be used in multiple classes as students matriculate through the curriculum.

Additional Resources/Publications

Crafting an Elevator Pitch: http://mindtools.com/pages/article/elevator-pitch.htm

How to Give an Elevator Speech: https://www.indeed.com/career-advice/interviewing/how-to-give-an-elevator-pitch-examples

DeNisco, S.M. (2021). Advanced practice nursing: essential knowledge for the profession. (4th.ed.). Jones & Bartlett Learning.

Posted: October 12, 2022

Submitted by:

Domain 9 Tool Kit Working Group

Nelda Godfrey, PhD, The University of Kansas
Darlene Del Prato, PhD, SUNY Polytechnic Institute
Amy Hite, DNP, Pittsburg State University
Rosario Medina, PhD, University of Colorado Anschutz Medical Campus
Kathy Shaw, DNP, University of Colorado Anschutz Medical Campus
Susan Strouse, PhD, Grand Valley State University

Domain 9: Professionalism